BUSINESS & “INDUSTRY 4.0”

Impact of brain thinking preference on engineering project performance

  • 1 Leeds University, U.K
  • 2 Engineering Faculty, Mutah University, Jordan

Abstract

The main objective of this study is to determine the extent of the effect of brain thinking preference (brain quadrants) on engineering project performance. A descriptive approach methodology was used to achieve the objective of this work by developing a special questionnaire contains many tracks. The data collected by the questionnaires with a sample size of (500) from different engineering projects in public and private sectors were analyzed using a statistical package for the social science (SPSS –V21). The main results showed that the most influencing criteria on the project’s performance was “the freedom to choose a job”, which had an impact on the project’s performance by 84.3%, and the respondents’ answers in favor of this parameter was 78.2%. This indicates that the parameter of the independent coefficient (preference for mental thinking) raises the level of project performance and thus directly affects the project performance measures which are: The effectiveness, efficiency, employee loyalty and project quality. While the lowest effect is the parameter “the creativity and skill “which has 61.3%, with respondents answers in favors of this parameter is 36.6%. Also the results showed that when employees have the freedom to choice their own preferred job will have a great impact on project quality and thus increasing the percentage of profits. So, giving employees the freedom to choose a job and measuring the extent of creativity and skill will give the opportunity to increase a job performance. Also, results have shown that spreading awareness of the preference for cerebral thinking and moving towards the preferred cerebral quadrant of a person’s brain will unleash the best level of creativity, skill and conscious future outlook in all scientific and practical fields.

Keywords

References

  1. Vaihtovirta, N. (2011). Measurement of Business Performance in Strategy Research: A Comparison of Approaches. The Academy of Management Review, Vol. 11.
  2. Morrisy J., Small, C., & Steinning, K. (2019). The role of representation in teaching and learning critical thinking. Educational Review, 54 (1).
  3. Aizikovitsh-Udi, E., & Amit, M. (2011). Developing the skills of critical and creative thinking by probability teaching. Procedia Social and Behavioral Sciences, 15, 1087–1091 Doi: 10.1016/j.sbspro.
  4. Balcom, Dz., & Heinonen, E. (2019). Holistic approach in reorienting teacher education towards the aim of sustainable education: the case study from the regional university in Latvia, Proceedings of the 5th World Conference on Educational Sciences, 116.
  5. Baumeister, R. F. (2008). Free will in scientific psychology. Perspectives on Psychological Science, 3, 14-19.
  6. Brown, V. A. & Harris, J. A. (2016). Tackling wicked problems: Through the transdisciplinary imagination. UK: Earthscan
  7. Herrmann, R. K. (2009). Image theory and strategic interaction in international relations. In D. O. Sears, L. Huddy, & R. Jervis (Eds.), Oxford handbook of political psychology (pp. 285–314), Oxford.
  8. Hermann I (2018) Boundaries and otherness in science-fction: how we cannot escape the human condition. Text Matt 8(8):212–226
  9. Herrmann, N. (2000). The Theory Behind the HBDI and Whole Brain Technology, The HBDI Accreditation Process. Herrmann International [online].
  10. Keelin, R.J., Cavusgil, S.T., Arnold, Y. (2020). Learning Orientation, Firm Innovation Capability, and Firm Performance. Industrial Marketing Management, Vol. 31, No. 6.
  11. Dufy, G. and Gallagher, T. (2017). Shared education in contested spaces: How collaborative networks improve communities and schools. Journal of Educational Change, 18(1).
  12. Guilford, A. and Torrance S. (2020). Harnessing Knowledge for Innovation: An Integrated Management Framework. Journal of Knowledge Management, Vol. 9, No. 4.
  13. Gamil, E. F., & Rahman, A. (2019). Building a culture that encourages strategic thinking. Journal of Leadership & Organizational Studies, 17(2).
  14. Joubert, s & Christine Swart (2019). Developing a team performance framework utilising Neethling‟s thinking style preference instrument, ISSN: (Online) 2071-078X, (Print) 1683-7584
  15. Sternberg, T. F., & Lubart, L. E. (2018). Personal philosophy and personnel achievement: Belief in free will predicts better job performance. Social Psychological and Personality Science, 1, 43-50
  16. Gamil, E. F., & Rahman, A. (2019). Building a culture that encourages strategic thinking. Journal of Leadership & Organizational Studies, 17(2), 119–128
  17. De Bono, E. (2019). Serious Creativity: Using the Power of Internal Thinking to Create New Ideas. New York: Harper Collins.
  18. Renaud, R. D., & Murray, H. G. (2018). A comparison of a subject-specific and a general measure of critical thinking. Thinking Skills and Creativity, 3, 85–93.
  19. Laumann D., & Etz, A. J. (2017). Too true to be bad: When sets of studies with significant and non-significant findings are probably true. Social Psychological and Personality Science.
  20. Runco, M. A. (2017). Conclusions concerning problem finding, problem solving, and creativity. (Ed. Runco, M. A. in Problem finding, problem solving, and creativity). Norwood, New Jersey: Ablex Publishing
  21. Shriven, E., & Shojaie, E. (2011). Improving high-level thinking skills by development of learning PBL approach on the learning mathematics for Senior High School students. International Education Studies, 10(8), 12–20
  22. Kaufman H. (2013). Is creativity unidimensional or multidimensional? Analyses of the Torrance Tests of Creative Thinking. Creativity Research Journal, 18(3)
  23. Feldhusen, J. F., & Goh, B. E. (1995). Assessing and accessing creativity: An integrative review of theory, research, and development. Doi: 10.1207/s15326934crj0803_3.
  24. Alshmaeleh S. Altarawneh S. and Al-Juboori S. “Employees Brain Dominance Thinking Style of Arab Potash Company”. Engineering and Technology (IJGET), ISSN(P): 2278-9928; ISSN(E): 2278-9936, Vol. 8, Issue 1, Dec- Jan 2019; 19-38

Article full text

Download PDF