Digitalization is essential for improving business processes in today’s business environment. Around the world, the process of business digitalization is considered one of the biggest challenges for the economies of countries, because such a process costs a lot and weighs heavily on business and state budgets. Enterprises can easily adopt new technologies in production processes and at all economic levels thanks to digital technology, which also enables them to dominate markets. The importance of the research topic and the problems that digital management addresses are determined by the speed with which the information, communication and economic domains are developing. Nowadays, the use of digital tools and platforms allows companies to save costs, create competitive business advantages and, most importantly, respond quickly to changes in internal and external environments. Albanian businesses are also in the situation of many businesses challenged by the demands of using new technologies in the implementation of their business processes, both in terms of production and creation, as well as in terms of supply and sales. The increase in demands on the quality of services and products produced on the one hand, and the increase in demands on the speed of service delivery on the other, are recognized as the main indicators in the beginning of the digitalization of businesses in our country. The digitalization of business operations has an impact on the entire business network, considering that all forms of doing business are dependent on the use of digital technologies.
Therefore, the main purpose of the paper is to examine the digital management system, how it is built and how it serves different enterprises to quickly respond to the market and improve their services. This paper develops and implement a framework to examine how digital systems are managed in contemporary businesses, paying particular attention to how new technologies integrate, operate, and impact resource management and operational effectiveness.