Firms progressively search for new technologies and methods to develop sustainable competitive advantage. This article is aimed to investigate the pros and cons of integrating human RFID chip implants and Artificial Intelligence in the new digital global environment. The paper focuses on the new digital communication and machine culture, which rises between human and machine. It represents the unlimited industrial possibilities and potential of Artificial Intelligence. It also assesses the future risk that the world of human work being run by artificial management and the social impact to the public.
In the past one hundred years, there were more global changes than in the previous one thousand years.