Innovations
Vol. 11 (2023), Issue 2, pg(s) 60-63

INNOVATION POLICY AND INNOVATION MANAGEMENT

Techniques for studying customer attitude to service provided

  • 1 Department of Industrial Management, Technical University of Varna, Bulgaria

Abstract

Customer satisfaction is a priority for any business that wants to be successful over a long period of time. Feedback from customers who share their opinion about the products and services offered by the company gives a complete picture that can be used for precise planning, statistics and implementation of new aspects in the service. The purpose of this article is to present some techniques for processing data obtained from customer feedback.

Keywords

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