Abstract

The parallel functioning of strategies for innovative and sustainable development leads to the emergence of a formal methodological paradox in the form of increasing negative technological impact on the environment due to the prevalence of economic criteria for assessing the efficiency of production over social criteria. This paradox determines the permanent growth of products that can be combined with the concept of waste. To eliminate the methodological paradox, it is necessary to implement the ecological imperative by greening the legal framework that regulates all stages of the life cycle of innovative products.