Machines. Technologies. Materials.
Vol. 13 (2019), Issue 7, pg(s) 318-320

TECHNOLOGIES

Improving the classification of strategy of innovative activity of the enterprise

  • 1 Zaporizhzhia National University, Zaporizhzhia, Ukraine
  • 2 Zaporizhya national texnical university, Zaporizhzhia, Ukraine

Abstract

The classifications of innovation strategy of industrial enterprises are investigated: their advantages and disadvantages are determined. Classifications of innovation strategy of industrial enterprises are improved. Classification features, types of strategies of innovation activity of industrial enterprises are characterized. The expediency of using a certain innovation strategy of industrial enterprises is substantiated.

Keywords

References

  1. Fedulova, I.V. "Classification of innovative strategies." [online]. Available to:<http://dspace.nuft.edu.ua/jspui/bitstream/123456789/10837/1/Classification%20of%20innovation.pdf.
  2. Fedulova, L.I. "Conceptual principles of management of innovative development of enterprises. " - Marketing and Management of Innovation, [online] no. 2, 2014, pp. 122-135.
  3. Chubay, V.M. "Formation and realization of an innovative strategy of machine-building enterprise": author's summary. - dis Cand. econ Sciences: 08.00.04. National Lviv Polytechnic University, 2007, 24 p.
  4. Chubay, V.M., 2010. "Essence and types of innovative strategies of machine-building enterprises." - Bulletin of the International Nobel Economic Forum, no. 1 (3), vol. 2, рp. 347- 356.

Article full text

Download PDF