Waste reduction – a factor for intelligent and sustainable growth and higher competitiveness

  • 1 Technical University of Varna, Bulgaria


This publication analyses the process of transforming the online economy into a circular one. The focus of the analysis is on the progress of the European Union member states in reducing waste. Member States’ progress towards a circular economy is slow. The circular business model should not be seen as wishful thinking, because it will be crucial for companies in the future. The circular economy is at the heart of the European Green Deal and plays a key role in decarbonisation and achieving climate neutrality by 2050 and in the fight against pollution. Circular economy means smarter use of resources. The circular economy is built using sustainable economic models based on innovation and technology to allow the repeated use of the same resources. Achieving a zero carbon footprint on the natural environment by 2050. is the top priority. This would only be possible if the world moves towards a circular economy, and this is one of the highlights of the Green Deal, while also aiming to increase the competitiveness of the economy.



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