The theory of information (post-industrial) society, revealing the main provisions of economy and society. The process of globalization is accompanied by the avalanche spreading information flows the phenomenon of information picture of the world as a scientific and methodological means of study of information reality reflects an important aspect of social life. Internet is a universal communication space, in which very different interests and values coexist. The purpose is a scientific and practical study of the problem of forming the digital economy. The structure of the section includes consideration of the following issues: formation of a virtual segment of the information market; the development of information and communication technologies; introduction of elements of the digital economy in Ukraine and the world; innovative business development and the startup ecosystem. During the study, various scientific methods were used, in particular: monographic, comparative, analytical, graphical, forecasting.
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